We won't call it Coaching.
We won't call it Consulting.
We won't call it Concierge.

Mostly because we refuse to be like anyone else.

Partially because it's a strategic blend of all of these roles working together to increase efficiencies, revenue, health and happiness.

So...we call it our Triple C Service - it's a triple threat for your personal brand or your business.

If we could further describe the Triple C Service on paper [or web], we would. We listen. We talk. We talk some more. We research. We know how to work with you and most importantly your budget. We work with clients prior to start-up and help businesses who have been happy with their results for years.

If you speak to our clients who use this service, they will tell you how valuable it has been for them and their business [and maybe also how seriously we take our work].

Borden Communications + Design's relationships cover key members across many segments - leveraging these relationships to 'make markets' for new and important products and services in Canada, and due in large part to social media, around our world.

Borden Communications + Design provides greater value to our clients and partners because of the synergy created through working intensely with multiple complimentary companies. Because we work with people and products that are compatible in nature, sales are driven by support for each other. This ultimately leads to an increase in sales opportunities for all that we are associated with and also gains us better mind share with those we work with on a consistent basis. There's even more benefit to this synergy: the added market potential it offers, the greater market share it creates, and the greater speed of market penetration it facilitates.

We take a very holistic approach to each client, as their strengths, budgets, personalities and goals are all taken into consideration. Some of our many activities include: developing PR through numerous web and print publications & speaking engagements; generating tremendous word of mouth through contacts, customers and social media; supplying marketing support and creative for new programs to grow the market; linking the manufacturer with complementary products to enhance sales performance; increasing sales opportunities to resellers and prospects; maintaining and supporting the integrity of the line and its brand; choosing the right distributor to work with in the right region.

Our work isn’t judged by how it looks*, but by how effectively it communicates. Borden Communications is solution driven and believes that your message is the priority. Bury us in information or we'll dig for it in order to unearth the story that connects your customers to your brand [or tell us to shut up and we'll just give you design].

We pride ourselves on the creativity of every piece or product we work on. We begin development at any stage. Some of our clients have branding or art completed or underway, then we simply adhere to their guidelines, others retain our services to adjust their brand and others require a few steps backwards to move forward or a blank slate start. Lisa has been offering complete and comprehensive Brand Development Programs for individuals, companies, products and services. She helps define objectives and structure the brand which results in clarity, an understanding of your business, plus a versatile and effective brand to build on…forever.

Our team believes that your message needs to be defined first. Next, we determine how to communicate it with design, style, messaging + product. Then, we can really help you get noticed and that's what it's all about.

We love community. From building a new platform, to helping to reach out and talk to those when they are talking about you, from listening to your customers and prospects, to having conversations with those you know and meet those that you should know, we will help you understand and then leverage powerful social media tools and channels to grow your community for value. Your online presence is no longer a venue to show off your products and services alone, it is now your marketing, PR, a 24/7 networking event and most certainly at times, your customer service. Consider who is able and who you want having those conversations on your behalf. We are not social media experts [how can anyone be with everything changing so quickly?], we’ve just been at it for a while and love all that we accomplish by using it for ourselves and our clients day in and day out. We love to talk, we understand the business and the market, plus, we’re all about relationships and conversations and collaborations.

We will help you get engaged and can teach you how to listen in on and participate in the right conversations that will result in a return on this investment. Guaranteed.

The Borden Factor, our Influencer Program, is a unique program that we developed [and continue to evolve, of course], incorporating components from a press relations program and a focus group, with a Borden twist, that results in our clients not only gathering valuable feedback from the “real world” but also spikes in social media engagement and activity, reviews, sales and marketing direction. This program gives immediate value, but also establishes new relationships resulting in long term benefits. We have an expanding list of brand ambassadors, opinion leaders, retailers, great people and tastemakers waiting to influence on your behalf and give you valuable feedback.

S.W.A.G. This stands for Sustainability, Wellness and Green. Intelligent. Informative. Interesting. We continuously strive to make a difference, while doing what we love [in this case sourcing the best products that are best for us and our world]. And, that maybe this thoughtfulness will inspire people to ask more questions — and to be more demanding — when making other purchases. In this small way, we hope to make a difference.

We are thrilled to introduce and provide not only great products that “do the right thing”, but we are also the source for advice for your individual lifestyle, personal and corporate gift giving, fundraising, school initiatives and responsible corporate promotions. We continue to believe that our success in sourcing the greatest products depends upon our commitment and our ability to adopt and grow and learn more each and every day.

We adore special projects [we consider most of what we do a privilege and special]. Whether you want ranting, writing, workshops, speaking, manifestos or a full blown campaign, we’d love to be on board, so please get in touch.